About

HI, I'M KATE!

I’m a brand advisor, creative strategist, and the creator of The Such A Vibe Method™—a proprietary framework that blends brand identity, personal style, and energetic alignment to build magnetic, high-converting brands.

I specialize in brand identity and the art of translating it into aligned aesthetics, messaging, and presence. My expertise lies in helping founders and companies articulate who they are—and then build a brand that looks, feels, and performs like that next-level version of themselves.

My Journey

With a foundation in Business Marketing and Clothing & Textiles, my career has been a fusion of strategic insight and aesthetic intuition.

My experiences span from forecasting trends at Nordstrom and Michael Kors to orchestrating brand narratives for top executives. This unique blend has honed my ability to anticipate market needs and craft compelling personal brands.

What I Offer

I specialize in:

Founder Presence & Personal-Company Brand Alignment: Elevating your personal style, image, and messaging to enhance credibility, build trust, and reflect your authority as the leader—while aligning your personal brand with your company brand so they work together to amplify growth.
Company Brand Strategy: Overseeing the design, positioning, and execution of a cohesive company brand, ensuring every touchpoint—from the website to marketing collateral—tells a consistent story and reflects the company’s vision.
Creative Direction: Leading the creative strategy for both your personal and company brands, ensuring all visuals, brand activations, and marketing strategies are cohesive and compelling. I oversee everything from wardrobe to website design, ensuring both brands are aligned and positioned to stand out in your industry.

My methodology integrates two core systems:
✧ The Brand Identity Method™ – focused on brand essence, messaging, and digital presence
✧ The Strategy of Style™ – focused on visual presence, energy alignment, and identity expression

Together, they form the foundation of The Such A Vibe Method™—how I deliver elevated transformations across both personal and company brands.

My approach is holistic, strategic, and rooted in identity. I don’t just elevate your appearance—I help you align your brand from the inside out. That means refining your messaging, visuals, and presence to reflect your next-level self and make your brand do 80% of the work before you even speak.

Mike Reha

"Kate brought an incredible transformation to my office. I spend long hours researching and actively investing in financial markets, so having a workspace that supports my focus and productivity is crucial. Kate designed my office with intention. The environment makes me ready to dial into my workflow and enhances my decision-making process. When I walk into my office, I can literally feel the focus shift toward making money and extracting liquidity from the markets. Best put, it’s a place where I can truly lock in. I highly recommend anybody searching for this type of focus reaches out to Kate to create a space that drives you toward your goals."

Let's Get Personal

When I’m not working, I’m a mom to two toddlers, married to my best friend of nearly a decade, and the dog mom to our spunky Maltipoo, Zeus.

Living in sunny Southern California inspires so much of my vibe. I’m all about tropical getaways and vibey coffee shops—places that spark creativity and connection. You’ll always catch me with my nails done and layered in jewelry; to me, they’re the finishing touch that makes any look feel complete.

I’m deeply inspired by the electric energy of raves. Immersing myself in the music and the unapologetic self-expression of the crowd allows me to connect with who I am on a deeper level. It’s a space where I can think, feel, and let creativity flow freely, shaping how I show up in both life and work.

I also have a passion for fashion shows and brand events, where I meet others who share my love for style and personal growth. And I can’t resist a vibey dinner—the kind where every detail feels like art, from the food to the ambiance. These full-sensory experiences remind me of the power of intentional design and how it can elevate everything we create.

Lauren Marie

"I was not feeling like my style represented accurately who I had evolved into. Kate took the reins and made this process exceptionally simple and fun. Do yourself a favor and do her VIP Intensive, you will thank me later!"

Nate Motyl

"I'm getting pinged a lot for PR. There's another magazine that asked for an interview."

Jena Booher

"If you are an entrepreneur and need help representing your personality in all of your collateral, there is no better person than Kate Obert. She's a wizard!"

Book A Call

Elevate Your Everyday:

Tune into Such A Vibe™

Such a Vibe™ is your go-to podcast for quick, actionable tips to infuse authenticity and alignment into your daily life. In solo episodes mostly under 20 minutes, I share intentional insights to help you create a life that truly resonates with who you are. Whether you’re a founder, executive, stay-at-home mom or someone seeking a more vibrant life experience, each episode will give you a tip you can immediately implement to empower you to make your life such a vibe.

Listen to Make Your Life Such A Vibe